IUI

IUI

A new product from Pilot Shoes, Inc. We have chosen the brand name "IUI" as an acronym for three words that are particularly important in our credo: Individuality-individuality, Uniqueness-uniqueness, and Indispensable- irreplaceable (the one and only)." The "I" is "I" or "love" and the "U" is "you" and has various composite meanings. Genderless and gender-free are commonplace in this age. We want people to cherish their individuality and uniqueness, to love themselves, and to support lighthearted, one-of-a-kind self-expression in their daily lives from their feet up. This is a shoe brand that embodies such wishes.